NALU, a producer of clothing and streetwear, has decided to launch its own educational programme promoting the slogan “dress to give”. On the website nalu.com and in their shop in Canggu they are featuring fair trade, certified organic sweaters made in India and backpacks and other accessories you need when you are going back to school made in Indonesia.
In turn, for every 4 items sold, NALU sponsors a school uniform for children in India or Indonesia that would not have access to education otherwise, because sometimes something so simple and so affordable like a school uniform can have such a measurable impact on children living in poor communities. Without the compulsory school uniform, many boys and girls would not be able to attend school. The boys would just simply be sent to work and the girls are married off at an early age.
NALU invites those who are interested to join the NALU academy, a yearlong program, that you are guided through to spread the message of NALU within your own grassroots community thus helping NALU to keep more children in school.